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You may wish to stop using free email addresses
WHY?
There are several reasons why it might be a very good idea to stop using free email addresses for your business.
Using free email addresses, such as Gmail, Hotmail, Yahoo, Live, mypostoffice, etc., etc. might position your business as spam and give potential customers the view that your business is not properly established or credible.
Think about what you would think, if you received an email from a company with which you intend to place hundreds or even thousands of £s worth of business. How would you view that business?
Think of the better known companies. Are there any that use free email addresses to communicate?
The reason why most of them don’t is because having a professional email address helps businesses have a professional outlook.
Many businesses also block free email accounts to prevent viruses and spam. And, one of the most important aspects of having a credible email address is - that people can receive and read the emails you send. Having a credible email account reduces your risk and lowers your cost as a good business, since the goal is to have customers and prospects read your emails, communicate with you and purchase.
So - why does your small business needs its own email address?
If you have a domain name and a website for your company you should consider a professional email address. It helps you create a professional image and boosts your business’ credibility.
We can help you to set up a hosted mailbox including aliases for as little as £6.00 +VAT per month. We can even connect it to your mobile devices, so you know what is happening whenever and wherever and on whichever device you are using.
Another further important reason for setting up bespoke email addresses for your business is the flexibility it gives you. For instance, when selecting your email address, you can select email aliases for various departments such as support@your domain name or info@your domain name.
This provides more clarity to your customers, when they communicate with you as opposed to routing all communications to one free email address. Email aliases will also direct to one inbox so that you can read and reply to all emails through the appropriate alias as well as categorize inquiries.
It is also worth pointing out that free email addresses, such as mentioned above, are not protected by the Anti-Spam law and you might find yourself with an Inbox full of spam mail. Generic mail addresses, such as info@ and mail @ are not protected either. However, they are useful to have on the website to protect your personal email address from being spammed or worse, it being used for scams and possible hacking attacks.
Having your own bespoke email address for your company is important as it makes you and your business more memorable in your customers’ inbox. It helps to build your brand.
Imagine your customers getting an email from tim6987@yahoo. com instead of tim@domain name.Which email do you think they are most likely to open and respond to?
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